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Odnosi s javnošću: Alessandro Bertoldi imenovan predsjednikom talijanskih lobista

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"Confassociazioni Public Affairs” has been founded: it is the first organization that aims to represent lobbyists and those who carry out any Public Affairs activity in Italy. Alessandro Bertoldi is in charge and will be assisted by a top-class board.

Alessandro Bertoldi, predsjednik

Rim, 17. lipnjath 2022

Confassociazioni, Confederation of Professional Associations, at constant growth in Italy and throughout Europe, has agreed to appoint a prestigious board in order to represent the “Public Affairs” sector in Italy: this board includes Alessandro Bertoldi as President and Barbara La Rosa as Vice President, together with the following influential members: Gabriella Carlucci, Nunzio Panzarella, Daniela Deiana,  Andrea Morbelli, Giorgio De Carlo, Nino Carmine Cafasso, Ezio Stellato and Lorenzo Della Bella. These are professionals known in their field for their great skills and expertise used within different areas of Public Affairs, thus ensuring the representativeness of all kind of lobbying activity.

“We are deeply pleased to announce the launch of the “Public Affairs” branch of Confassociazioni, with a board of trained and competent professionals, who will represent a strategic sector for the country. The representation of interests is indeed a current topic, which at present is being debated in the Italian Parliament. The dignity of professional lobbying cannot yet be questioned, just as a clear law that gives professionals in the sector the right recognition cannot be delayed, thus allowing the lobbyists to carry out their work with linearity and transparency”. These are the words the President of Confassociazioni, Angelo Deiana, used to announce the appointment of the board of the “Public Affairs” branch,  which embraces professionals who carry out lobbying and communicating activity, public and institutional relations, legal and regulatory affairs, demoscopic activities and strategy development.

“Firstly we must thank Confassociazioni in the person of its President Deiana, for his trust towards our team and for believing in the relaunch of this strategic sector. The watchword will be operativeness in order to involve and represent the companies of this heterogeneous sector, to increase the network, to improve the reputation and social consideration of the sector towards the institutions and public opinion. The key objective is to institutionalize and regulate the lobbying activity. We will increase the number of companies of the sector associated with Confassociazioni, communicating through the media, giving voice to ideas and realizing proposals and projects. I would also like to thank the other members of the board, people with great personality, who have accepted to be part of this great and important project. We have set ourselves the ambitious goal of representing under the banner of Confassociazioni the Italian lobbyists and all the professionals in the Public Affairs sector, who have stood for too long without voice and organized representation. I am sure we will do it with great results.” – This is what Alessandro Bertoldi, new President of the “Public Affairs” branch of Confassociazioni, has declared.

Bertoldi je poznat i na europskoj razini po tome što je bio jedan od najmlađih lobista, a bio je i predsjednik Saveza za Izrael i izvršni direktor Instituta Milton Friedman. Istaknuo se po svojim međunarodnim odnosima i po tome što je bio konzultant u području komunikacija udrugama, političkim strankama, grupama te talijanskim i stranim tvrtkama u raznim sektorima. Od 2015. godine osnovao je nekoliko specijaliziranih tvrtki i organizacija koje se bave korporativnim komuniciranjem, neizravnom komunikacijom, lobiranjem i političkim komuniciranjem u Italiji. Od 2017. upisan je i osobno i za svoju tvrtku AB GROUP, u registar zastupnika interesa koji je osnovan u Camera dei Deputati, donjem domu talijanskog parlamenta. Oduvijek je bio među najaktivnijim osobama u sektoru kada je u pitanju rasprava o regulaciji lobiranja u Italiji, nepokolebljivi zagovornik potrebe za okvirnim zakonom koji će sektor dovesti do veće transparentnosti i dostojanstva. Prije početka svoje profesije bio je jedan od najmlađih političkih čelnika jedne talijanske nacionalne stranke, kada je počeo posjećivati ​​i krugove Bruxellesa, počevši od Europskog parlamenta.

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